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Introducing MOD By Parfait, a new lingerie and swimwear line designed for the modern woman

 

Exciting new styles mark Mod by Parfait’s debut this season into the lingerie and swimwear industries, with collections offering quality, comfortable, and fashion-forward styles in A to F cup sizes.

This season breathes a breath of fresh air into lingerie wardrobes, offering updated basics and trendy styles in beautiful, colorful hues and prints inspired by whimsical themes.

Four brand new lingerie collections launch with Modern, effectively offering a selection of elevated basics with a sporty T-Shirt Padded Bra and matching Hipster in soft microfiber and stretch mesh, available in Bare or Black.

Sweetheart introduces a supportive Padded Bra and matching Hipster, both featuring geometric patterned lace with feminine scalloped lace trim, offered in Jet Black/Dusty Pink, Bright White/Almond Blossom, and Almond Blossom/Dove.

Inspired by the beauty of nature, Butterfly sees a pretty Plunge Padded Bra with a J-Hook for versatility, effortlessly combining style and function. A supportive Unlined Wire Bra in a beautiful butterfly print offers adjustable straps for a customized fit. A matching Bikini and Mid-Waist Brief round out the collection, available in Butterfly Print/Black.

  • MOD SS18 PREVIEW

Romance is in the air with decadent Tattoo, offering a stylish Padded Balconet Longline with a flirty balconette neckline, adjustable straps, and matching Hipster brief. Eye-catching satin details and rose petal embroidery complement the supportive fit, available in Clematis Blue/Champagne.

Drawing inspiration from a sight-seeing trip around the world, this season takes us on an unforgettable journey to warmer climates, calling to mind the beauty of bold ethnic prints and breathtaking tropical florals.

With new styles offered once per year for the Spring/Summer season, three brand new swimwear collections emerge with Flair, unveiling a retro-inspired One Piece Swimsuit with a stunning low back and sheer straps. Deep plunge cups provide light lift for full cup sizes, offered in Black or Tropical Print.

Bold introduces a Cut-Out Bikini Top in a longline style with half-padded cups, daring cut-outs, and a keyhole back with adjustable ties. A matching Cut-Out Bikini Bottom completes the collection, available in Black or Tribal Print.

Worthy of its name, Divine offers three new styles, including a supportive Strappy Bikini Top, matching Hipster Bikini Bottom, and smoothing One Piece Swimsuit in a fun geometric pattern with bold lines and an 80s influence. Contrasted panels and a bodycon fit take inspiration from the activewear market and reinvent the styles for the beach, available in Black/Bright Rose and Ethnic Texture/White.

 

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